Establish the brief.
Identify the visual personality and application needs.
BRAND / SERVICE 04 OF 16
Visual identity systemsMore than a mark. A whole language.
We connect your logo, colour, typography, imagery and graphic elements into a visual language that feels consistent without becoming repetitive.
Discuss this service
THE PURPOSEStart with
Start with
what matters.
When each touchpoint looks different, the brand becomes harder to recognise. A flexible identity system gives every application a shared foundation.
A USEFUL STARTING POINT FOR
Brands launching across several channels or seeking a more consistent presence.
WHAT WE CAN CREATE
The deliverables.
- 01Creative direction and visual identity principles
- 02Colour palette and typography hierarchy
- 03Graphic devices and imagery direction
- 04Selected brand applications and handover assets
The exact outputs, revisions, schedule and formats are agreed in your project scope before work begins.
HOW THE WORK TAKES SHAPEA considered path.
A considered path.
Room to collaborate.
Develop the direction.
Build the core system and test it on relevant touchpoints.
Refine and deliver.
Refine the system and prepare the agreed assets.
BEFORE WE BEGINA few
A few
useful answers.
Can you build around our existing logo?
+
Yes. We can create a supporting visual system if the current logo remains suitable for the agreed direction.
Are typefaces and stock assets included?
+
We identify suitable assets and licensing needs. Paid font and image licences are agreed separately unless included in your scope.
LET’S CREATE SOMETHING CONSIDEREDWhat’s your
What’s your
next chapter?
Tell us about your visual identity systems project, your goals and where you would like to begin.
admin@aurevixgroup.com Or talk to us on WhatsApp ↗Prefer a conversation? Book a call ↗AUREVIX CREATIVE / BRANDS WITH A POINT OF VIEW.
